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Michel Bauwens

Michel Bauwens
Prospective thinking

Michel Bauwens combines a career that goes from knowledge management, via interactive marketing, to strategic planning and prospective thinking.

From 1983 to 1990, he was information analyst for the United States Information Agency. From 1990 to 1993, he was knowledge manager for BP Nutrition where he was elected as Information Professional of the Year in 1993 as well as granted the BP Information Star Prize, for the creation of one of the very first complete virtual libraries in the corporate world.

1994 to 2000: internet consultant
- creation of Ecom (intranet, extranet) and KyberCo (interactive marketing), respectively sold to Alcatel and Virtuology;
- editing of the magazine Wave;
- production of a major 3-hour documentary;
- organisation of more than one hundred seminars and conferences;
- European Manager for Thought Management for a large web services company.

2000-2002: strategic planner for Belgacom
- setting up of a change program (the E-program) to adapt the company to e-business realities;
- first three-year plan of the new Internet Business Unit;
- participation in various scenario planning exercices for different sub units;
- head of the Digital Futures Initiative, which edited two influential newsletters, Digital Revolution Alert and Global Governance, and produced a corporate documentary on the emergence of peer-to-peer marketing in Japan.

Current services are exclusively in the area of prospective thinking, i.e. offering high-value analysis & synthesis of present and future digital challenges to companies, with particular emphasis of the changing social practices associated with the emergence of network logic in society.

Michel Bauwens is currently living in Thailand. For more information, see Wikipedia article.